Baldassare Associates

Baldassare Associates is a non-partisan, independent research firm, providing a full range of public opinion research services to clients in California and nationwide since 1983.

Our qualitative and quantitative research expertise gives clients a crucial gauge of opinion for decision-making, strategic planning and informing the public. We offer comprehensive and affordable research services including: public opinion surveys, focus groups, in-depth interviews, community needs assessments, media outreach, analysis and policy recommendations.

Baldassare Associates specializes in personal attention and custom design. We can assist clients with every step of the research process, from question development to interpretation, implementation and public outreach on the results.

Our research expertise includes:

• Media polling. We have more than 20 years of experience conducting opinion polls and market research for newspapers, television and radio stations;
• Elections. Strictly non-partisan, we provide an independent, objective measure of public support for candidates and ballot measures;
• Local issues. We specialize in topics of concern at the county and city level, such as transportation, education and housing;
• Children and families. Our areas of focus include policy analysis, public preferences and needs assessment;
• The environment. We have conducted extensive research on public attitudes, behavior and support for policies relating to the environment and land use.

These are just some of our areas of specialty. Please contact us to discuss your research needs: